Animal welfare and a healthy, harmonious coexistence between humans and dogs should always come first. That's why we review all breeders through a dynamic application process (e.g., identity verification and video calls with breeders) before activating a breeder profile. This minimizes the risk for dog enthusiasts of encountering an irresponsible dog breeder. We suggest suitable breeders to dog enthusiasts and offer support for all questions and uncertainties around dog purchases. We also show comprehensive information about the health status of parent dogs and puppies in each breeder's profile, so you have enough information to make a good decision. Our criteria and information about hereditary diseases and their prevention are continuously updated. We actively seek discussions with experts and policymakers to work together for good dog breeding. Breeding dogs with torture breeding characteristics is strictly prohibited on our platform.

Torture breeding characteristics in pet breeds can massively restrict the animals' quality of life and cause high veterinary costs. This can lead to a life of pain and suffering. On HonestDog, the sale of dogs with torture breeding characteristics is strictly prohibited. In individual cases, this may even affect entire breeds. However, we are working with breeders and experts to potentially allow these breeds under appropriate conditions and support breeding for health.

At HonestDog, we have strict criteria for breeder admission. There are three levels that we transparently indicate in the profile: Level 1 - Approved by HonestDog: Breeders upload all required documents, including identity verification and, if applicable, proof of club membership or §11 permission for their breeding. After document review, we conduct a personal conversation with breeders about their breeding philosophy, puppy socialization, and view the breeding environment via video call. Level 2 - Community Feedback: Community feedback is an important part of our verification. We take hints seriously and respond accordingly. Level 3 - Dog Expert Visit: Breeders can receive a personal visit from a dog expert to ensure all criteria are met. Additionally, every breeder must agree to our standards for healthy breeding during the registration process. Our goal is to ensure that all breeders on our platform meet the highest standards and provide the best conditions for happy, healthy puppies.

Our breeders set their puppy prices themselves. The purchase price for a puppy can vary significantly. Prices typically range between €1,000 and €5,000 depending on breed and breeder. Popular breeds can be considerably more expensive. One should note that a good breeder invests a lot of time, love, and money in raising puppies and does not breed from a material motivation.

You can recognize a reputable breeder by these characteristics: - Knowledge about the breed - Max. 1-2 breeding breeds - Good socialization and health checks - Open communication - Written contract processing - Follow-up care Visit the breeder's profile to see photos of puppies, parent dogs, and previous litters, learn more about the breeding program, and gather information about dog care to decide if the breeder is right for you.